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Saturday, December 6, 2014

The NBA Store in the Philippines finally opens on December 6

NBA Store in Glorietta 3. (photo from the NBA)
After a long wait, the largest NBA Store outside the United States and the first in Southeast Asia will open this Saturday, December 6.

Located at Glorietta 3 inside the Ayala Center in Makati, the store will take up over a thousand square meters of space covering two floors. Three-time NBA All-Star and current NBA TV analyst Rip Hamilton will be present to grace the opening and meet with fans.

The NBA Store will have merchandise from all 30 teams, as well as a comprehensive assortment of NBA products that includes Adidas apparel and footwear (Adidas is the NBA's official outfitter) and personalized jersey services. It will also have an interactive zone, where fans can hone their NBA 2K skills, or measure themselves against their favorite players. There are also items in the store that cannot be bought anywhere else in the country.

NBA Asia Senior VP and Managing Director Scott Levy found it fitting that the Philippines will be hosting the largest NBA Store outside of the United States, highlighting the Filipinos' passion and excitement for the NBA, whether it is through TV, social and digital media, events, and at the NBA Cafe. He adds that this is an opportunity for fans to proudly express their loyalty to their favorite NBA teams / players.

International Athletic Trading Company, Inc. (IATC) will manage the Philippines' NBA Store, and its President and CEO, Melvin Lloyd Lim, is excited to be working with the league in opening this one-of-a-kind store. Lim sees this store not only as the place to get the widest range of NBA merchandise, but also as a destination point for future NBA activities in the basketball-mad country.

To commemorate the opening, the first 300 visitors to the NBA Store will be getting special perks, including the chance to meet with Hamilton, as well as have opportunity to snag limited edition footwear, NBA Store GCs, and other NBA merchandise

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