KD7 Lightning 534: Capturing NYC's Electricity

KD7 Lightning 534

Nike will be releasing the latest colorway to its KD7 collection globally later this month. (In the Philippines, SRP is PhP 8,195.)

Called the Lightning 534, it is a homage to a facet of New York City, tailored to Kevin Durant's interests in meteorological phenomenon.

Kevin Durant likes the Big Apple's overall electric feel, as well as the buzz it imbibes. One just cannot easily dismiss his Rucker Park debut.

The colorway's name is derived from a couple of things:

534 depicts 5th Avenue (5) and 34th Street (34), which is where the Empire State Building is located. (Due to copyright issues, Nike cannot use "Empire State Building" as part of the name)

The iconic landmark gets struck by lightning at an average of 25 times a year (like the photo you see here).

The purple nature of the KD7 plays to the purple hue of the New York City sky whenever said lightning strike takes place. Visual representations of weather patterns are reflected on the graphics of the swoosh logo as well as on the outsole.
 
For more details on the KD7 Lightning 534, you may check out your neighborhood shoe outlet, or watch the YouTube clip below.